Thoughts, trends & advice for all things digital
When the cookie crumbles the gateway to first-party data can keep customers close and have them say “thank you” Have you heard? The cookie apocalypse is almost upon us. Or at least, it is fast…
The art of getting on the same page with website users Anyone who has ever said, “I really want to write a book one day”, then actually sat down to write that book, has learned,…
Apples for Apples. I can wholeheartedly say in our 20 years in business no two projects are the same. Each business, organisation and each project is inherently unique and rightfully focus on different issues, unique…
The problem isn’t quite what you think – which is a good thing You may be unsurprised to hear – not that many companies are honest with what they really want – and maybe you’re…
I recently read a great insightful post from Nina Christian around how Brands are all upping their content game right now during and post COVID-19 more than ever… because they have to. Couldn’t agree more. We all…
Pivot is now officially a buzzword. But to be fair, it’s also been an imperative. Not just because more ventilators, masks, home deliveries and sanitisers are required but, because the commercial ground upon which all our…
We care a lot about performance at BJM, it excites us, and achieving it makes us happy. It matters to you and your customers; we’ve all felt the frustration of a “slow website”. When it…
Of course you know your content matters, but do you know why? Who is reading it? Does it matter to them? Is it who your targeting?When you set out to create content on your site,…
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